︎︎︎BRAND IDENTITY DESIGN

︎︎︎MIX MEDIA 

︎︎︎VISUAL COMMUNICATION

︎︎︎COLLABORATION

    ︎LDN & NY Life Swap



                                                                                                                           ︎︎︎︎︎︎︎︎︎

Work: Rebranding Project
Title: Tea Tang
Date: 2023



Details

The initial idea for this brand identity is about an imaginary cafe using tea leaves as its main ingredient, inspired by Chinese culture regarding tea leaves being known for their different health benefits, their drink is created through research and experimentation. It includes a logo, promotional posters, advertisement mockups, and a 3D model of the interior. The colours chosen for the colour palette were green brown, and beige, to match the theme of a tranquilising garden cafe.

© Ivy Lei